Privacy Policy

Latherology Inc. takes your privacy seriously. This Privacy Policy (the “Privacy Policy”) describes how (the "Site") and its owner, Latherology, Inc. (“Latherology,” “our,” or “we”), may collect, use, and share your personal information. By using, registering for, ordering from, or accessing this Site in any way, you acknowledge that you have read and agreed, in full, to this Privacy Policy and the Site's Terms of Service, available on the Site and incorporated herein by reference.
Latherology Inc. reserves the right to revise this Privacy Policy at any time by updating this document. Upon such update, you will be emailed notice with a link to the new Privacy Policy or notified within the Site. Your continued use the Site after such update will constitute your acceptance of the changes.
1. Information Collected
a. We may collect the following information (collectively, "Personal Information") from you at various points on the Site or through communications by L:O Botanicals:
i. Information you submit to the Site. This includes your name, address, email address, and other contact information. If you purchase any products through the Site, this will include your credit card information or other information needed to process your payments.
ii. Information about your interaction with the Site. When you order products through the Site, you will have a chance to customize your products. When you customize a product, such as a shampoo, we will collect information about your customization. This may include demographic, lifestyle, physical, and psychographic information. We will also collect information about your product history.
iii. Information about your device. We may collect your IP address, other details about your mobile device, and analytical information when you access the Site. This includes information described in Section 2 of this Privacy Policy.
iv. Information you share when you contact us. If you email us, respond to an email we send, we will collect all information you share.
v. Information from surveys and social media. From time to time, we may contact you to participate in surveys or contests. We may collect your responses. We may also collect information you share with our social media profiles from social media APIs if you interact with the Site through social media.
2. Cookies
a. We use cookies to optimize our Site and improve user experience. Cookies are small files that are stored on your computer or device. A cookie allows the Site to recognize whether you have visited before and may store user preferences and other information. Most browsers and devices all you to limit or disable cookies. You may also delete cookies from your computer or device. However, if you choose to block or delete cookies, certain features of the Site may not operate correctly.
b. We may also use applications known as web beacons to help us analyze website traffic. A web beacon is an electronic file that usually consists of a single-pixel image and may transmit information about your Site usage.
3. Use of Personal Information
a. We use your Personal Information to process orders, to notify you about your order, and to contact you about promotions. We may share your contact information, but not credit card or payment information, with third party affiliates to provide you with relevant offers.
b. Credit card and payment information may be transmitted to or shared with third party payment processors such as Stripe. All Personal Information containing credit card data is maintained in a secure and safe environment and is never shared with third parties other than as required to process approved transactions.
c. We may use your Personal Information to customize your products and to help suggest specific products or services that may be of interest to you.
d. We may use your Personal Information to optimize your experience while on the Site or and to help us identify and or provide information, offers, products, or services that may be of interest to you.
e. We may track your purchase history to enhance your use of our services.
f. We may use your Personal Information to notify you about new products, services, or promotions.
g. We may disclose your Personal Information to comply with a legal process, subpoena, or court order, or to defend ourselves in a legal action or dispute.
4. Collection of Information From Minors
a. The Site is not directed at children under the age of 13. Further, we do not knowingly collect any information from anyone under the age of 13. Users over the age of 13 but under the age of 18 may use the Site only under the supervision of a parent or legal guardian, as provided for in the Terms of Service.
5. Transfer
a. We may transfer your Personal Information and other information as a term of a sale, merger, or reorganization of Latherology. In the event of such a transfer, the receiving party will be bound by this Privacy Policy.
6. Links to Other Websites
a. You may encounter links to third party websites throughout our Site. We cannot control the content on these third party websites and we can make no guarantees as to the protection and privacy of any information which you submit to these websites. As such, you acknowledge that you visit these unaffiliated Sites at your own risk.
7. Security
a. We utilize both electronic and physical security measures to keep your Personal Information safe. However, it is impossible to guarantee the complete safety or privacy of data you submit to, or share with, the Site.
8. Contact
a. We encourage you to contact us with any questions concerning this Privacy Policy. If you believe that any Personal Information is incorrect or incomplete, please email us as soon as possible. We will correct any information found to be incorrect. You may contact Latherology at (Accurate contact info?)